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About Loverly

Loverly’s mission is to make wedding planning simple

and more fun.

We believe the planning process should be inspiring and exciting. It’s your big day and it should be perfectly you whether you want to embrace tradition of break all the rules. Maybe you want a rustic-chic wedding, with a charming mix of homespun and elegant accoutrements, or you fancy a white-tie wedding at the tippy-top of high taste - either way, we’ll walk you through everything you need to know about getting married today, because a lot has changed over the years and we’ve been keeping up. 


How it Began

Loverly started as the vision of a five-time bridesmaid and wedding industry insider. The first wedding Kellee Khalil helped plan basically changed everything. It was 2010, and her sister Leila (wedding publicist extraordinaire) had just asked her to be MOH in her bridesmaid #girlsquad. She thought it’d be a piece of cake, considering all of her connections in the ‘I Do’ industry, but she was more than a little overwhelmed. 


After spending hours in front of her laptop, searching for creative shower themes and bachelorette ideas, identifying the who’s-who of wedding creatives in a flooded market, and strategizing the reality factor of DIY details on a budget, Kellee reached a verdict that wedding planning was no easy feat, even just for someone in the entourage. It was then that she made it her mission to bring fun back into the equation. She packed her bags and headed to NYC, where she poured her heart into building a brand that resonated with today’s nearlyweds and their modern #relationshipgoals. 


With Kellee at the helm, Loverly has grown into a helpful haven where couples can come for the well-rounded wedding support they haven’t found elsewhere. We’ll help you hone your vision with gorgeous inspiration, and we’ll assist and encourage you along the way with insightful, non-judgmental advice. It’s time to press pause and reflect on why you’re tying the knot in the first place. You’ve got each other, and we’ll help you make your day one of a kind.

Interested in joining our team?

Careers

The Book

Our new book The Lover.ly Wedding Planner: The Modern Couple’s Guide to Simplified Wedding Planning says it all in just a few key words. 


Authored by Kellee and the Loverly editors, our handy how-to guide has everything you need to navigate the planning process in a way that is simple, meaningful and oh-so-enjoyable. 


Get your copy on Amazon and Barnes & Noble stores nationwide. 


The App

Introducing the Loverly Virtual Wedding Planner the first-ever, on-demand Virtual Wedding Planner. 


Couples can chat live with a wedding expert at Loverly HQ and get help setting their budget, sourcing local vendor, setting up their wedding websites, registry, and finding products to outfit their perfect day. 

Get In Touch

Discover Loverly inspiration on our favorite social networks.

Find Us at the Loverly

Headquarters

Get Social With Us

Loverly HQ

1201 Broadway #803

New York, NY 10001

Dubblee Media Inc. 2016